$500 bonus1 on select new Volkswagen vehicles.
For those driven to serve... And who love to drive.
To all qualified first responders and members of the five military branches, we’re so inspired by your courageous and selfless service to America that we’d like to you give something in return. See below for eligibility requirements for receiving a $500 bonus1 toward purchasing or leasing a select, new Volkswagen.
Check your qualification
Contact us to see if you qualify for the Volkswagen Military & First Responder Bonus.
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$500 Military, Veterans & First Responders Bonus
For qualified Military, Veterans, and First Responders with required documentation when purchasing or leasing a new, unused vehicle.
Volkswagen of America, Inc. will apply a $500 Military and First Responders Bonus for qualified active duty U.S. Military service members, U.S. Military Veterans within 24 months of active duty, U.S. Military retirees (Retirees must have served 20+ years in the military), First Responders (Police Officer, Sheriff/Sheriff's Deputy, Correctional Officer, State Trooper, Federal Law Enforcement Officer, Firefighter, EMT, Paramedic, 911 Dispatcher/Operator) and their family household members who purchase or lease a select new, unused Volkswagen model (excludes Golf R) through participating dealers from January 3, 2025 to January 5, 2026. Proof of military/first responder eligibility and residency of family household member (if applicable) required. Bonus applied toward lease or purchase and is not redeemable for cash. Bonus cannot be redeemed on Fleet and Dealership Sale vehicles. One bonus per VIN. Eligible customers may receive this bonus on up to two Volkswagen vehicles per year. See your participating Volkswagen dealer for details or, for general product information, call 1-800-Drive-VW. ©2025 Volkswagen of America, Inc.